Even though you can design your labels and stickers however you want, this advantage must be utilized to its maximum capability to maximize the quality of labels and stickers you create and avoid mistakes and design complications. There are some practical and even legal factors that have to be taken into consideration in designing your printed goods for commercial use especially when it’s included in other products. Here are some do’s and don’ts in label and stickers printing whether you are running a digital printing business or producing goods that require labeling and stickering on its packaging or surface.
Labeling laws
It is important to be aware of the laws that govern your country’s labels and sticker related activities. This is particularly important for the labels and stickers on food product and beverages. The products will have to be labeled according to the board or organization that regulates food labeling and nutritional information, for example, the Food and Drugs Association (FDA) in the U.S. To learn the labeling guidelines of the board in your country, you must find information related to it through trusted sources such as the official website. This also applies to other types of products, such as garments regarding fabric and textiles labeling. There are rules to be adhered and you must adhere to it all according to the type of product you’re providing labels and stickers for to avoid legal complications that will reflect badly for your brand and company.
The use of your labels
You will have to think about how your labels will be used. Will your labels or stickers be used with a product that’s refrigerated or frozen? Or will it be exposed to the outdoor elements such as direct sunlight? These questions will help you in thinking of the appropriate label and sticker materials you can use for your products. It is important to create durable labels and stickers that will be able to hold up under those certain conditions for as long as possible. There are a lot of labels and stickers paper materials. If you offer a digital printing service, those options of materials will even possibly require you to adjust your printing machine and inks as well. Both product producers and digital printing service must consult and discuss the desired materials for a satisfactory and quality final product.
Four-color printing process
For printing labels and stickers that are used on other products such as foods and beverages or garments, you don’t want to use an amateur digital print job that’s done on a home color laser printer. You will need a high-quality label and stickers. One of the options you can consider and often preferable is four color stickers done on offset printing. This way, the colors on your labels and stickers will come out brighter, crisper, and clearer. Different type of work and adjustment may be needed as well depending on the sticker design and paper material. It requires some experimentation to get the best result for your product.
